Even if your business is small, branding is one element that you should never ignore. You need to establish a brand that will appeal to your target market and one that will show off the personality of your business. If you find it to be complicated, companies like Vivaldi Group can help you to make…
Starting out in e-commerce is one thing, but growing from there and becoming a prominent player in the market is another. With so many competitors fighting to be the frontrunner, it’s important you know how to take the lead and shine in the field. Here are just four ways to make that happen. Employ niche…
The cornerstone of a successful project is effective teamwork. A project manager or department head’s key responsibility is to identify the most appropriate team for a project that will maximise success. Naturally, social compatility is important and conducive to teamwork, however what is critical is forming a team that is well-balanced. When selecting people for…
Cash flow is king in every business, and that’s created by pursuing ways to increase profits. In the restaurant business, there can be a number of factors working against you at any given time including poor marketing, a bad or inappropriate menu, hapless management of operational costs, crappy staff, improper scheduling, and more. Following are…
Problems are inevitable when running a business. Every facet of your operations are subject to having issues arise without any warning whatsoever. From your employees, to contract issues with clients, to everyday problems like tax issues and collecting on your debts. Regardless the circumstances that arise, there are simple things you can do to ensure…
Studies show that the average person will spend about 92,120 hours at the workplace. That’s a lot of hours! Whether you like it or not, your workplace is your second home and your coworkers are your second family. The least you can do as a responsible member of that family is to make sure you…
When building a business from the ground up, success is a matter of creativity. The challenges of taking flight as an entrepreneur can push any team to the limits of their critical and imaginative thinking. Naturally, startups deserve working environments that maximize their flexibility and dynamism. Coworking space providers like Common Desk recognize this need…
When choosing a domain name for your business, there are a number of factors to consider. You can choose a name that relates to who you are, like your name or the name of your business. For example, apple.com clearly refers to the computer company, not the fruit. Or you can choose a name that…
The field of content marketing is getting more and more competitive by the year. According to Content Marketing Institute, 70% of B2B marketers will be producing more content in 2017. That’s a lot more airtime to compete with! Whether you’re a newbie or a seasoned content marketer, it pays to be smart. Content marketing is…
Occupational burnout results in various emotional responses like exhaustion, inefficiency and reduced productivity. It occurs when employees feel overwhelmed by tight deadlines and workload pressure. Another important fact, that isn’t given the attention it deserves, is the impact managerial support and motivation has on employee burnout. Employee burnout: A trend? We live in a society…